What is an AI visibility score?

An AI visibility score (0–100) measures how well-positioned your brand is to be cited and recommended by AI platforms like ChatGPT, Perplexity, Gemini, and Grok. It reflects the strength of your citation signals: schema markup, crawler access, content depth, entity clarity, and third-party coverage.

What does a score below 30 mean?

A score of 0–29 means your brand is functionally invisible to AI platforms. AI crawlers are likely blocked, schema markup is missing, and AI cannot reliably identify or cite your brand. Approximately 73% of available AI citations are missed at this score level.

What score do I need to dominate AI search?

A score of 85–100 means you are the brand AI recommends. All major citation signals are in place, competitors struggle to displace you, and less than 5% of available AI citations are missed. Brands at this level own the AI discovery channel in their category.

How do I improve my AI visibility score?

The highest-impact improvements are: allow AI crawlers in robots.txt, add Organization and FAQPage schema markup, ensure every key page has a meta description, publish content that directly answers common customer questions, and build presence on review platforms AI cites most in your category. Searchbark's free audit identifies and ranks every specific fix for your domain.

AI Visibility Score

What your score
is actually costing you.

Every point below 85 is a gap in AI-driven discovery. Here's exactly how many customers that translates to.

Score bands

Click any band to see what it means and what it costs.

Weak30 – 49

AI tools can find you but struggle to trust or accurately represent your brand. Citations are occasional and often incomplete.

Missing Organization or WebSite schema
Thin or poorly structured content, AI skips you for richer sources
Crawler access is inconsistent
Share of voice is near zero in competitive queries

Brands moving from this tier to 60+ typically see a 3–4× increase in AI citation rate within 45 days.

Citations missed

~58%

per month

Customers lost

6–7 in 10

AI-sourced buyers

Revenue impact calculator

How much is your score costing you?

Adjust to your business. Numbers update in real time.

Your AI visibility score42

InvisibleDominant

Monthly website visitors10,000

Average customer value$500

Score 42 · Weak

At score 42, you capture ~16% of available AI citations.

Monthly revenue at risk

$34K

~67 customers/mo lost to competitors

If you reach score 85

$30K

recovered per month

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What your scoreis actually costing you.

Score bands

How much is your score costing you?

Know your number.

What your score
is actually costing you.